2025 Member Spotlights

January 2025 Member Spotlight

Michael Shirley is the Lead Marketing Communications Coordinator at BlueCross BlueShield of South Carolina. His professional journey includes varied experience in communications, program management, community engagement, and training which work well together in his work to create and promote learning opportunities. With a background in the nonprofit sector spanning nine years, Michael made a leap to corporate life at BlueCross BlueShield of South Carolina in 2022. During this transition, Michael earned a master’s degree in human resource development from Clemson University, further solidifying his expertise in the field of learning and development.

Michael's learning and development career has flourished since joining BlueCross and becoming a member of ATD South Carolina. As VP of Communications with ATD South Carolina, he thoughtfully crafted graphics and messaging to engage members. At BlueCross he led the creation and launch of a corporate university platform aimed at speeding up onboarding and training for new staff and partners in his division.

Michael is passionate about hearing new ideas and acquiring new skills. Still, his favorite aspect of any professional development opportunity is meeting new people and forging meaningful connections, which ATD South Carolina has provided from day one. ATD’s mission to create a world that works better aligns perfectly with Michael’s life mission to leave the world better than he found it.