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Disney’s Approach to Selection, Training, and Engagement

  • 09 Mar 2015
  • 8:30 AM - 4:30 PM
  • Midlands Technical College - Airport Campus- West Columbia,SC
  • 1


  • Due to an overwhelming response, this event is SOLD OUT. Completing this form will place your name on the wait list. Participants on this list will be notified by February 25th if additional seats become available.

Registration is closed



What do customers remember more - products or people? When Walt Disney determined the answer was people, he hit upon a fundamental business truth that led to the immediate and sustained success of The Walt Disney Company, Disney synchronizes the mission of each Cast member with the culture of the whole organization to create an extraordinary Guest (customer) and Cast (employee) experience. How do they do this? It starts with extraordinary attention to detail in their hiring and training processes that ensures they hire and develop people who fit their culture. They then create and nurture a work environment that reinforces engagement.

Course Benefits

By applying the time-tested Disney approach, you will learn insights that will help your organization not only hire the people that best fit your culture, but also shape them into employees who are comfortable in their roles and know their purpose. Because building a competitive advantage in the marketplace depends so much on your culture and achieving desired behaviors, Disney insights into employee engagement will benefit your overall organization, and your bottom line.

You will learn how to:

  • Shape your organization's culture based on desired employee behaviors, and select people who fit that culture.

  • Modify aspects of your selection process to ensure you hire good cultural fits.

  • Adapt Disney training strategies that ensure employees are confident in their roles while also reinforcing your organization's culture.

  • Develop high-quality communication that strengthens your organization's culture and empowers employees.

  • Create a supportive environment through genuine care, including employee recognition, lifestyle support, and eliminating workplace hassles.

As to Disney artwork/properties: © Disney



Mailing Address:
ATD South Carolina, P.O. Box 512, Columbia, SC 29202 


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